Kurbo Success Stories

See how Kurbo helps real families reach their goals

Meg and Carol

“To be honest, I never thought that positive encouragement would help me lose weight. But every week Meg’s coach would tell us we could do it and over time our taste buds and cravings changed. I went from eating huge bowls of sugary cereal every day for breakfast, to craving spinach with an egg on top. I never thought I would like that.”

Read Meg and Carols' Story

“I stopped begging for unhealthy foods at the grocery store. Now I beg for fruit instead,” Rebecca exclaims proudly! “If I pick a red light, it is one of my favorite red lights. If we eat a red light one day, we say no to a different red light later on in the week. And if we know we have something coming up at the end of the week, like a party, we eat less reds at the start of the week.”

Read Rebecca's Story

“Since he knows how to read a food label, I see him consciously putting down red light foods in the snack section of the supermarket. That’s exciting to see as a parent.”

Read Gilbert's Story

“When I started doing cross-country I really didn’t want to do it, because I knew it would be tiring. I didn’t exercise a lot at the time. But Coach Jonathan motivated me to try something new and stick to it. Once I got into running and started running more, I made a lot of friends on the team and got faster and faster. Now, I love to run!”

Read Noah's Story

“I was eating a lot of reds before! Now I only have about 3 reds a day!  It was hard in the beginning, but knowing how many reds I could have each week and having a goal really helped.”

Read Laila's Story

“I don’t have to police him because Kurbo stepped in, which has let him manage himself. It is nice to not have to meddle or nag him,” said Xander’s mom Terry.

Read Xander's Story

“Before I started Kurbo, I felt self-conscious. Now, I feel more confident, healthier, and I am more comfortable in my skin. My family and I are making healthier choices and exercising together regularly. I feel motivated because I’m glad I chose to do this! I know getting off track can happen but I want to keep it up!”

Read Maya's Story

“My employer offered Kurbo as a benefit and after researching it further, it seem like a good solution for us. It’s very important we maintain a healthy weight as a family,” said Jillian’s mom Dionne

Read Jillian's Story

“I began eating cautiously and I started to become more active. This healthy lifestyle also helped build up my concentration and mindset towards getting things done and not to give up.”

Read Maisarah's Story

“I’m realizing that a lot of foods I thought were healthy actually aren’t. I’ve been experimenting a lot in the kitchen to cook more healthy foods.”

Read Christopher's Story

“We were hesitant to try Kurbo out, but after the first month of the trial we could see that Kurbo explains things not only in terms that Libby would understand, but it is also something sustainable that we could do as a family.”

Read Libby's Story

“Before Kurbo, I would say, ‘hey that looks yummy let’s buy it, let’s buy the entire dessert aisle, and all of the Oreos!’ Now we just go get milk, eggs, vegetables and fruit. We still have sweet stuff, but even the sweet stuff is healthier than what we’d had before because we have learned how to analyze labels.”

Read Sophia's Story

“I like that every week I get to talk to Coach Ann Marie. It has really helped having another person besides my family to help my through my journey.”

Read Ellas Story

“Today I feel good. Actually, I feel great. I’ve been getting more exercise, I’ve lost more weight, and I eat better. Another thing is that my clothes fit better now. I used to wear husky pants, but now I don’t. Every time I get dressed and look in the mirror, I know that I am getting closer and closer to my weight loss goal and that keeps me motivated.”

Read Marcelo's Story

“I love my Kurbo Coach! Her name is Monica. The second I started talking to her she was even more excited about my journey than I was. She tells me that I inspire her, which is such a nice thing to hear from someone you look up to.”

Read Juliana's Story

*These are testimonials from individual Kurbo users. Results will vary for different users.

What is Kurbo?

Kurbo health coaches work with you to set personalized goals, provide encouragement and keep you on track for long-term success.

Learn About Our Coaches

Our proven “Traffic Light” Food System helps you eat healthier while not giving up your favorite foods.

It's All About The Science

We’ve designed this program specifically to create a support system for you and your loved ones. We work with kids, teens and families.

Learn More

How it works

Get Matched

Once you’ve signed up for Kurbo health coaching, we’ll match you with a personal health coach.

A Coach For Everyone
Track Food & Exercise

Use our easy mobile app to log food and track exercise with our simple “Traffic Light” system.

Learn More
See Lasting Results

We inspire healthy living through behavior change.

It Works For Everyone

Now eating is fun and easy!

Kurbo has transformed our whole family. Our grocery cart has transformed, too! I used to buy a lot of junk food without really knowing the impact. We don't order pizza like we used to and now we try new recipes, like the Kurbo Mac and Cheese or making our own pita chips. There are so many positives and I feel better as a mom.

Ella's mom, Jeanne

*These are testimonials from individual Kurbo users. Results will vary for different users.


Check out our FAQs or contact us below!

Is weight loss for kids common with Kurbo?

While weight loss for kids is very common with Kurbo, it is not always the main objective. At Kurbo, we focus on building healthy habits and changing behaviors.

How does Kurbo health coaching help children make healthier lifestyle choices?

Kurbo health coaching helps children lose weight by building healthy habits through the use of a mobile app and personal coach. With the mobile app, children are able to track their food choices using our Traffic Light System (which is based on 30 years of research at Stanford) that classifies food by green, yellow and red lights, making it easy for kids to do themselves. Their personal coach will help explain this system, set personalized goals and partner with kids to think through strategies to help them succeed. Our Kurbo coaches are highly trained to offer personalized supportive accountability to clients, ensuring that each kid has a partner to troubleshoot roadblocks that might arise that are preventing them from meeting their goals.

Is Kurbo like Weight Watchers for Kids?

Millions of adults join WW (formerly Weight Watchers) when they want to lose weight, but what’s out there to help kids? Many people ask us how they can help an overweight child who wants to get healthier, and learn better eating habits?  Parents struggle with that question, and fear that even raising the topic could bruise their child’s self esteem. They worry that dieting could lead to disordered eating. And they don’t want to make family time stressful by playing food cop.

But children need their parents as allies in order to lose weight. They simply cannot do this on their own. Just as we wouldn’t expect our kids to improve their study habits and do better in school without plenty of parental involvement, we shouldn’t expect them to master healthy habits and weight loss all by themselves. That’s why, at Kurbo, we licensed the Stanford University pediatric weight loss program to develop an evidence-based program especially to help children build confidence, eat healthier, move more, and safely lose weight. Kurbo has now partnered with WW, and the program is similar, but designed specifically for kids, so it’s fun, simple, and easy to stick with.

5 quick key facts about Kurbo:

  1. Kurbo is NOT a diet. All foods are allowed, just as they are on WW (formerly Weight Watchers). Instead of restrictions, Kurbo uses behavior change to teach children how to make healthier choices while leaving room for their favorites.
  2. There is no calorie counting. We focus on the healthfulness of foods and drinks, not just the calories WW uses SmartPoints® to put complex nutritional information into one simple number to guide members toward a healthier pattern of eating. Kurbo achieves the same goal for kids with the traffic light food classification system. This simple and intuitive approach makes it is easier to follow the program whether they’re at a restaurant, a party or the grocery store.
  3. Kids get healthy using their favorite device: their phones! The Kurbo program, like WW, includes an app to log food and exercise. Children can also use the app to play games, monitor progress, and find recipe ideas.
  4. A personal health coach helps each child succeed. On Kurbo, kids have a quick weekly check-in with a behavior coach trained to help children reach their goals. Together, they develop customized meal and exercise plans.
  5. Kurbo’s highly qualified health coaches are cool and motivating! Children report that coaching is a fun source of inspiration that keeps them on track with their health goals. Parents report that coaching dramatically reduces tension around food and meals. All coaches are required to complete an intensive screening process, including a background check, to ensure safety.

Helping kids lose weight and build healthy habits now sets them up for a lifetime of well-being.  Early intervention is vital, and everyone–kids and parents alike–feels better when they face this issue head-on.

Is Kurbo for adults too?

Many adults have done the Kurbo Program, either with their children or on their own. Over 8 out of 10 adults lose weight on the Kurbo Program. Adults use the program for general health coaching, to exercise more, to develop better eating habits, and to live a healthier life. Our health coaches are trained to work with both men and women.

Start your 7-day free trial!

Your Kurbo Coaching Plan Includes:
  • 1-on-1 weekly health coaching via video/phone
  • Award-winning mobile app:
  • Food & fitness tracker
  • Nutrition & exercise education
  • 24/7 expert support
  • Custom meal planning
  • Education newsletters
  • Workbook: grocery lists, meal planners
  • Cookbooks: recipes for everyday and holidays
  • (Optional) parent coaching on behalf of a child
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